By: Business in Milwaukee, WI

With its vibrant community and thriving economy, Milwaukee, Wisconsin, offers a promising landscape for entrepreneurs looking to start a packing supplies store business. In this article, we will explore the demographics of Milwaukee, identify prime residential and commercial areas, discuss the potential investment and return on investment, and outline suitable locations for opening a packing supplies store.


Milwaukee, WI, is home to a diverse population of approximately 600,000 residents. The city boasts a mix of young professionals, families, and retirees, creating a customer base with varying needs for packing and moving supplies. Additionally, the rental market in Milwaukee is growing steadily, indicating a consistent demand for packing materials.

Residential Areas:

Several notable residential areas within Milwaukee provide significant potential for a packing supplies store. The East Side, characterized by its historic homes and proximity to the University of WisconsinMilwaukee, attracts a large student population and young professionals seeking convenient moving solutions. Riverwest, a neighborhood known for its artistic community, has a growing rental market, attracting individuals and families in need of packing supplies during their moves. Additionally, the Historic Third Ward, with its trendy loft apartments and upscale townhouses, draws in higherincome residents who may require premium packing materials for delicate or valuable items.

Commercial Areas:

Investing in a packing supplies store near commercial hubs is equally essential. Downtown Milwaukee, with its numerous office buildings, banks, and businesses, offers a prime location for a store catering to the corporate community’s needs. The Menomonee Valley, a rapidly developing industrial zone, provides opportunities to supply packing materials to manufacturing companies and warehouses. Finally, the Brookfield area, a booming suburb, houses various businesses and shopping centers, making it an ideal location for a packing supplies store to serve the local business community.

Investment Required:

The initial capital required for opening a packing supplies store in Milwaukee, WI, can vary based on factors such as store size, inventory, and marketing expenses. On average, an investment of $50,000 to $100,000 should suffice for securing a suitable storefront, procuring inventory, and implementing initial marketing initiatives. However, it is crucial to conduct market research and assess the specific needs of the target customer base to determine the optimal investment required.

Return on Investment:

The potential return on investment for a packing supplies store in Milwaukee can be lucrative. With a continuous demand for packing and moving supplies, the market offers significant opportunities for growth and profitability. Estimates suggest a return on investment of approximately 15% to 30% annually, depending on factors such as pricing, cost control, and effective marketing strategies. Offering additional services such as delivery, packing assistance, or wholesale options can potentially boost revenue and enhance the return on investment.

Ideal Store Locations:

Based on the analysis of residential and commercial areas, several locations in Milwaukee are prime for opening a packing supplies store. Potential storefronts near the University of WisconsinMilwaukee campus, the thriving Third Ward, or in the heart of downtown would attract a large customer base from nearby residents, businesses, and students. Securing a store in the Menomonee Valley or the Brookfield area would tap into the growing industrial and suburban markets, respectively, maximizing the store’s exposure and customer reach.

Launching a packing supplies store in Milwaukee, WI, can be a profitable and rewarding venture. The diverse demographics, thriving rental market, and numerous commercial areas provide a strong customer base and ample opportunities for growth. Investing around $50,000 to $100,000 and implementing effective marketing strategies can yield an attractive return on investment, estimated between 15% to 30% annually. By strategically selecting store locations, entrepreneurs can position themselves for success in this exciting industry.